M
EDIA KIT
M
EDIA
KIT
Alyssa Avant
Alyssa Avant is a Christian writer, speaker, blogger, vlogger, podcaster and business owner. Alyssa holds a Bachelor’s Degree in Psychology and is completing her Master’s Degree in Christian Education from Liberty University. She makes her home in Carrollton, MS, where she is wife to husband Greg and mother to three precious children Baker, Lily and Brady.
Focuses on Alyssa's walk of faith as she juggles ministry, raising children, and running a business. She hopes to use her own faith to encourage other moms through her blog.
Beauty by Design Online.com is a ministry to girls of all ages and their moms, our mission is “turning the hearts of girls towards God”. Alyssa seeks to do so through speaking engagements and interactive events for tween and teen girls and moms and daughters. She combines her experience in the modeling industry and as a former youth and children’s director to reach out to girls pressured and confused by the messages of style, fashion, and beauty.
Beauty by Design is home to a blog focused on encouraging moms of tween and teen girls as well as a podcast, Mom-Daughter Connection which helps moms to connect and communicate with their daughters.
Alyssa's Mission
Alyssa's mission is two fold, to share her faith with others anyway that she can and to turn the hearts of girls of all ages, young and old, towards God.
Stats
Sites average 2500-3000 unique visitors and 30,000-35,000 page views monthly.
There are 700+ subscribers on Alyssa's weekly ezine list.
Alyssa has 2000+ Twitter followers and 400+ friends on Facebook.
Top Searched Keywords and Phrases: mom, mommy, daughter, Christian, laptop,marriage, ministry, God, beauty, young, girls, faith, etiquette, Christian mom blog, charm school for teens, Christian charm school
Alyssa's Audience
Women of all ages with the average age 30-49.
Mothers with children of all ages, especially ages 10-15.
A large number of stay at home and work at home moms.
A large number of homeschoolers.
Average income of $70 – $100,000 a year.
What Alyssa's Sites Do
People come to Alyssa's sites for a variety of reasons, including for mom-daughter relationship advice, inspirational articles, and real life encouragement as she shares about her faith through stories from her everyday life raising three kids and juggling work and ministry.
Personal Mom Blog
Alyssa's personal mom blog, Life from my Laptop.com focuses on the topics of her life, including herself, her marriage and her kids, ministry, and her pursuit to be more frugal, and save money.
She also participates in memes such as Menu Plan Monday, Wordless Wednesday and Work at Home Mom Wednesday from time to time. Alyssa does product reviews as well, as long as they fit in with the topics that she normally blogs about and is something she would truly use.
Alyssa is launching a show on MomTV.com called Faith Inspires : “Inspiring Women To Rely On Their Faith”, it will be a live streaming video. The first show will be live on Sunday, May 31 at 9:00 pm CST / 10:00 pm EST.
Example Posts:
http://lifefrommylaptop.com/2008/07/18/who-i-am-offline/
http://lifefrommylaptop.com/2008/06/27/got-confidence/
Ministry Blog
Alyssa's ministry blog, Beauty by Design Online.com focuses on encouraging moms of tween and teen girls with articles and recommendations for books and Bible studies that will help them connect and communicate with their daughter in a special way. Moms are encouraged to share some of the articles with their daughter(s).
Alyssa's podcast, Mom-Daughter Connection Radio Show & Podcast, is yet another way she reaches moms, in audio form available for download on the blog as well as on Itunes.
Example Posts:
http://www.beautybydesignonline.com/2009/01/12/stand-on-your-convictions/
http://www.beautybydesignonline.com/2009/01/05/yes-mom-and-dad-you-will-be-honored-again/
How Alyssa Can Help You
Alyssa's group of sites is the perfect place for promoting products that are of interest to moms, especially those who hope to grow in their faith, as well as moms who hope to connect and communicate with their daughter in a meaningful way.
Alyssa can help get your marketing message to moms through:
Customized promotions
Banner and text advertisements
Giveaways and contests
Advertisements in Alyssa's weekly ezine.
Campaigns across multiple sites.
Video and podcast ad spots and product placement opportunities.
Conference sponsorships
Key note speaker
Spokeswoman / Spokesmom
Why You Want to Reach Alyssa's Readers?
We are one of the leaders in the mom blogging & Christian blogging communities because our blogs are authentic and wholesome, sharing faith, ministry, struggles and life from an honest perspective. We frequently attract readers that are looking for encouragement from a Christian perspective and from a mom who knows from personal experience. We also share our journey of frugality and deal-seeking which attracts others seeking to do the same. We will do reviews for products and services for moms as well as those targeting a Christian audience.
Blogging is one of the top ways moms connect today.
Moms use blogs for many reasons. They share thoughts and feelings, find information and seek encouragement. Through the power of the internet, women are able to connect with others and form relationships without regard to geography. Blogs and mom focused websites have the ability to reach a significant demographic all across the country.
Companies and ministries alike are beginning to notice and are looking for their piece of the pie. Women trust the opinions of other women, therefore working with mom bloggers and women online is a great way to get added word of mouth advertising. You'll likely end up getting more than you bargain for, as woman are not only looking for products that will help them and their daughters, but are also looking for ways to connect with other women.
Alyssa is willing to work with you to create an interactive, amazing campaign that will engage readers and communicate your company or ministry's message in a compelling way.
What Alyssa's Readers Are Saying
“I am so glad that I happened on to your website. It is a wonderful inspiration to me, and I will be sharing it with my 18 year old daughter, and with all of the other women in my life. Thank you so much for your ministry!”
Sandy Hammock
“I look forward to receiving the ezine each week. Alyssa covers a variety of topics of interest to moms and daughters.The product of the week informs me of products of interest. The focus scripture is encouraging. I enjoy reading the latest articles and listening to the latest podcasts.”
Carol Reynolds
Phoenix, Arizona
How to Get Started
To view our advertising rate card or to discuss your campaign needs, please contact:
Alyssa Avant
662-614-0406 (Central Standard Time)
To view our Advertising Rate Card, contact Alyssa Avant at adavant@bellsouth.net or call 662-614-0406 (Central Standard Time)